“As customer acquisition costs are rising and attribution becomes increasingly difficult in a cookie-less environment, we believe performance marketing budgets from merchants will largely switch to ROI-proven levers which are backed by transactional data.”
— Alexis de Fontenay, Chief Revenue Officer (CRO), PayLead
- October 7, 2026
- October 7, 2026
Alexis de Fontenay, Chief Revenue Officer (CRO) of PayLead, tells CB Insights how they view the market, customer needs, and their company.
How do you define your market and where does your company fit into that space?
